Save Big During Our Customer Appreciation Days
Our customers are the reason our doors open every morning and the feeders stay full. Your shared photos, updates, and backyard bird stories inspire us every day and make our community something special.
To celebrate, we’re hosting Customer Appreciation Days. It’s our way of saying thanks for supporting our business and for caring about birds and nature. We’re grateful to be part of your bird feeding hobby.
Shop now, discover unique holiday gifts, and save during this special event.
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$10 OFF Purchase of $75 or More*
Valid in-store at the participating store(s) listed or by shopping online. One discount per purchase. Offer not valid on previous purchases, gift cards, optics, DSC memberships or sale items. May not be applied towards the purchase of electronic feeders, houses or accessories. Offer valid thru 11/16/2026. Promo Code: 10OFF75
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$25 OFF Purchase of $150 or More*
Valid in-store at the participating store(s) listed or by shopping online. One discount per purchase. Offer not valid on previous purchases, gift cards, optics, DSC memberships or sale items. May not be applied towards the purchase of electronic feeders, houses or accessories. Offer valid thru 11/16/2026. Promo Code: 25OFF150
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$40 OFF Purchase of $200 or More*
Valid in-store at the participating store(s) listed or by shopping online. One discount per purchase. Offer not valid on previous purchases, gift cards, optics, DSC memberships or sale items. May not be applied towards the purchase of electronic feeders, houses or accessories. Offer valid thru 11/16/2026. Promo Code: 40OFF200
Hurry in for your FREE 2027 Wild Birds Unlimited Calendar
Enjoy a fresh dose of birds every month of the year with the 2027 Wild Birds Unlimited Calendar. Featuring beautiful photos of North American birds, it's our way of saying thanks for being a Daily Savings Club® member.
Stop by the store to pick up your FREE calendar while supplies last. While you're here, discover the best foods and feeders to keep your backyard birds happy all season long. Hurry in!
FREE 2027 WBU Calendar - No Purchase Necessary*
*For DSC members only. Valid in-store only at the participating store(s) listed. One per member. While supplies last. Offer ends when 2027 calendars are gone.
As a member of our Daily Savings Club®, for your annual membership fee, you receive these benefits*:
15% OFF regular bird food prices
$10 Bird Buck for every $200 you spend
5% OFF the sale prices of bird food
Member-only specials
Stop in today and join the Club!
*Membership is valid only at your local WBU Home Store where the membership is purchased.
Offer seed cylinders, the easiest way to feed more birds.
As the days grow cooler and evenings arrive earlier, it can be tempting to skip filling your bird feeders. But this is when a reliable food source from your feeders becomes especially helpful for birds.
Our wide variety of WBU Seed Cylinders makes feeding birds easy. Packed with tightly compressed, high-quality ingredients, they last longer and provide birds with a dependable source of energy to power through longer hours of darkness. Seed cylinders keep birds at the feeder longer, giving you more time to watch and enjoy.
Birds pictured are representative of the many North American species that migrate. Ask us which birds are migrating through our area
Help Migrating Birds on Their Journey
Fall migration turns your backyard into a potential pit stop for birds on the move, and a few smart tweaks can make it irresistible. As nesting season wraps up, birds shift from raising families to finding food and safety for the months ahead.
Many begin traveling in flocks, teaming up with their own species or joining mixed groups that forage together, share alarm calls and learn new ways to find food. Your yard can become part of that daily route.
A slightly messy, more natural landscape is a big win in fall. Leave seed-producing plants standing, add a brush pile or two, and create low-lying feeding areas where ground-feeding birds feel comfortable. Feeders placed closer to the ground, especially those offering millet-rich blends, attract sparrows, juncos and finches that prefer to forage low. These natural elements give birds places to hide, rest and socialize between meals.
Fall is also prime time to refresh your feeding setup. Clean and repair feeders, and make sure they are easy to refill during the winter months. Keep food fresh and consistent, even in small amounts, so passing birds remember your yard as a reliable stop. When colder weather hits, they’ll come back looking for what they know. High-energy foods like quality seed blends, Bark Butter® and mealworms are especially helpful during migration, when birds need extra fuel.
Finally, don’t underestimate water. A moving water source is one of the strongest bird magnets there is. The sound alone can pull migrating birds down to investigate, giving them a place to drink, bathe and maintain their feathers for flight.
Visit Wild Birds Unlimited to learn how small seasonal changes can make a big difference for migrating birds.
Prevent Window Strikes and Help Save the Song Birds
Here’s a harsh truth: colliding with windows can be fatal for birds. Even if they manage to fly away, they're not just “stunned,” birds are often seriously injured. Windows reflecting sky or greenery trick birds into thinking there’s a clear flight path, and juvenile birds (who are just figuring things out) are especially at risk.
Preventing window strikes is one way you can help Save the Song Birds. With a few thoughtful adjustments, you can help birds recognize your windows as barriers, not passage ways.
- Feeder Placement: Place bird feeding stations within three feet (1 meter) of the window or beyond ten feet (3 meters). Within three feet, birds ‘fleeing’ the feeder area will not have built up enough speed to injure themselves if they strike the window. Beyond ten feet, birds will have enough time to spot and avoid the window.
- Visual Cues: Apply deterrents to your windows (such as screens or decals) to help birds see the barrier and give them a chance to take action before any harm is done.
- Install a Window Feeder: Use a window feeder to make birds more aware of the glass and so you have a front-row seat to watch your feathered visitors.
Go here to learn more, or stop by the store and we’ll walk you through the best ways to wipe out window strikes.
Go here to purchase window decals online
Wild Birds Unlimited in Winchester is your source for high quality Zeis Optics. With exceptional optical performance, these are perfect for bird watchers and all nature lovers.
Check out our range of optics here
NOVEMBER NATURE HAPPENINGS
• Project Feeder Watch starts Saturday, November 14, and extends until April, www.birds.cornell.edu/pfw. Feeders get busier as the month progresses. Keep them full to attract migrants coming down from the north. Visit: https://feederwatch.org/
• To attract migrants, spread Bark Butter on the trunks of trees. Over 140 birds throughout North America are attracted to Bark Butter.
• Is this an irruption year? Start looking for new fall/winter visitors to your feeders such as Pine Siskin, Purple Finches and Red-breasted Nuthatches, Golden-crowned and Ruby-crowned Kinglets, Nashville and Yellow-rumped Warblers.
• Live in the forest? Check the tree trunks for Brown Creepers moving down scouring for insects. Usually they go for the biggest tree trunk available.
• Hummingbird feeders still filled? You never can predict who will be coming to your feeder. Watch for the Rufous Hummingbird traveling from Alaska through December.
• Going to Hawk Mountain in November? This month is peak migration for Golden Eagles, Red-tailed Hawks and Rough-legged Hawks.
• Waterfowl migration peaks this month. Lake Frederick and Abrams Creek will be a good area to spot Tundra Swans, American Widgeons, Gadwalls, Buffleheads, Hooded Mergansers and Ruddy Ducks. At the end of the month, look for Green-winged Teals.
• Listen for the Winter Wren singing in the morning when the sun crests the horizon.
• Open water is important if there's an early freeze. Put out heated bird baths for a winter water source.
• Witch-Hazel, also known as “winter Bloom” is the last shrub to bloom this year. Its exploding seed pods attract many birds. Sweet William and some thistles are also still in bloom.
• Persimmons ripen - delicious when ripe, astringent when unripe.
• Peak of deer breeding season, through December. Use caution while driving.
• Woodchucks, chipmunks, bears and bats will begin their hibernation throughout the month depending on climate conditions.
• Beavers are very active in the evenings while caching a winter supply of food